About This Event
As Orange County's premier coastal shopping experience, Fashion Island features exclusive specialty boutiques, world-class department stores and a diverse assortment of restaurants and cafes. With nearly 16 million visitors a year, Fashion Island offers a sophisticated, yet relaxed, resort-like atmosphere that is distinctively Southern California, with pristine views of the Pacific Ocean. Owned by Irvine Company, Fashion Island is home to Orange County's only Neiman Marcus, Nordstrom, Bloomingdales and Macy's - in addition to acclaimed restaurants such as Sushi Roku, Fig & Olive, Red O, Cucina enoteca and R+D Kitchen.
Event Schedule
Demographics
$176,000 average shopper HH income.
25% of shoppers average HHI is over $200,000.
Average duration of visit is 110 minutes, 33% longer than the industry average.
Over 300,000 office employees are within a 15 minute drive from the center.
Female/Male Gender Split
72 %28 %Amenities
Marketing Statistics
Social Media112,765TOTAL
IMPRESSIONS36,400FACEBOOK
FOLLOWERS19,620 INSTAGRAM
FOLLOWERS10,100 TWITTER
FOLLOWERS
IMPRESSIONS
FOLLOWERS
FOLLOWERS
FOLLOWERS
Website769,789VISITORS
Email41,380SUBSCRIBERS23 %OPEN RATE1 %AVG CTR
Special Notes
Fashion Island offers complimentary parking and wifi throughout the center.