750+
 Mammoth Lakes, CAView Event Map
 Reg. Deadline: 12/01/2020

About This Event

WE HAVE MADE 100 COVID-19 FIRST RESPONDER/ESSENTIAL WORKFORCE SCHOLARSHIPS TO THE FESTIVAL AVAILABLE. DETAILS & INFO AT cutt.ly/mt1B9pr (copy/paste URL into browser).

Mammoth Lakes is nestled into the breathtaking Eastern Sierra mountain range and is the perfect backdrop to develop a deeper connection with your yoga practice and community.

Over 4 days, the Mammoth Yoga Festival will provide attendees with accessible yoga for all levels, educational immersions, speaker panels, live music, a yoga market filled with artisanal vendors, and more.

Event Schedule

Jun 17
THURSDAY
8:00am – 5:00pm
Jun 18
FRIDAY
6:00am – 9:45pm
Jun 19
SATURDAY
6:00am – 9:45pm
Jun 20
SUNDAY
6:00am – 5:00pm

Demographics

Who Visits Mammoth?

• 2.8M Mammoth Lakes visitors annually
• 72% of visitors have a college degree
• 62% earn $75K-200K
• 51% Female / 49% Male
• 25,000 visitors average during the MYF weekend

About Yoga People:

• Over 36M Americans practice yoga
• Yoga in the US is a $27 billion industry
• Yoga products boast $9.3 billion annually (US)
• More $ spent on Yoga products than the combined income of US Ski resorts
• 71% of Yogis / Yoginis have a college degree
• 70% of Yoga practitioners earn over $75K
• 70% Female / 30%

About Mammoth Yoga Festival Attendees:

Female/Male Gender Split

90 %10 %

Amenities

RV Parking
Branded Vehicles O.K.
Trash Service
Electricity

Marketing Statistics

Advertising Spend
$85,000.00
TOTAL
$40,000.00
INTERNET
$20,000.00
PRINT
$25,000.00
OTHER

Social Media
2,750,000
TOTAL
IMPRESSIONS
1,100
FACEBOOK
FOLLOWERS
100,000
FACEBOOK
REACH
3,000
INSTAGRAM
FOLLOWERS

Website
150,000
VISITORS
260,000
PAGE VIEWS
1
AVG TIME
ON SITE

Email
1,600
SUBSCRIBERS
75 %
OPEN RATE
30 %
AVG CTR

Collateral Printed
500
POSTERS
500
FLYERS
50,000
POSTCARDS



Past or Current Sponsors and Vendors

Previous Year Total Exhibitors, Vendors and Sponsors: 22

U.S. Forest Service, Yogi Tea, KÜHL, Glide Paddleboards, GT's Living Foods, Banyan Botanicals, doTerra, Manduka, Town of Mammoth Lakes, The Village at Mammoth Lakes, Snowcreek Resort, Wave Rave Snowboard Shop, Suja, Beyond Yoga, Xero Shoes


Special Notes

Included with booth purchase is:

- 10 x 10 space
- 6' x 3' Table(s) if needed
- Complimentary Village wiFi
- Basic complimentary electricity
- Booth lighting for evening hours
- 3 Single class tickets per booth
- Company logo and link on event website
- Opportunity to add gift to VIP welcome bags

OUR COMMUNITY - THE POWER OF OUR NETWORK

We want the best for our vendors, teachers and attendees. For that reason, we leverage our partnerships with Mammoth Mountain, Mono County Tourism, Visit Mammoth and Yoga Lab Mammoth to ensure the ripple of MYF expands far and wide.

VISIT MAMMOTH
IG: 70K
fb: 75K

MAMMOTH MOUNTAIN
IG: 413K
fb: 364K

MONO COUNTY TOURISM
IG: 45.4K
fb: 187K

YOGA LAB MAMMOTH
IG: 17K


Prohibited Categories

Adult Entertainment
Tobacco

Event Terms and Cancellation Policy