90,000+
 Vista, CAView Event Map

About This Event

Now in its 11th year, the Vista Strawberry Festival is the only festival in San Diego County that celebrates all the joys and pleasures of the Strawberry. Vista was once the “Strawberry Capital of the World” and still boasts many strawberry fields. Come enjoy our celebration of the “berry” as we bring over 450 vendors, 10K and 5K certified runs, 1 mile and quarter mile kid's runs, unique strawberry dessert creations, pie eating competition, costumes and contests, carnival rides, music on 5 stages, international selection of foods, beer garden, wine and artisan court, and much more together on 5 streets of the beautifully renovated and historic downtown Vista! The Strawberry Festival is by far the largest community event of the year for Vista with an estimated 90,000 in attendance - join us!
IMPORTANT - For an overall chart view of vendor booth fees see below. Locate your vendor category and then under "OPPORTUNITIES" column to the right, under "Book Event Space" scroll down until you locate the appropriate booth for purchase and add to your cart.

10x10 Inline Downtown Business (in front of store – $150
10x10 Inline Farmers Market (ONLY plants/produce – $110
10x10 Corner Farmers Market (ONLY plants/produce) – $160
10x10 Inline NonProfit STRAWBERRY FOODS – $225
10x10 Inline NonProfit (Info Only-no-selling) – $200
10x10 Corner NonProfit (Info Only-no-selling) – $250
10x10 Inline Political (Info Only-no-selling) – $150
10x10 Corner Political (Info Only-no-selling) – $200
10x10 Inline Self-Made (Artisan/Craft) – $165
10x10 Corner Self-Made (Artisan/Craft) – $215
10x10 Inline Home-Based Distributor (e.g.MaryKay Type or Imports) – $260
10x10 Corner Home-Based Distributor (e.g.MaryKay Type or Imports) – $310
10x10 Inline Business (Marketing or StoreFront) – $395
10x10 Corner Business (Marketing or StoreFront) – $445
10x10 Inline OPEN SINGLE FOOD (e.g.Shave Ice) – $250
10x10 Corner OPEN SINGLE FOOD (e.g.Shave Ice) – $300
20x10 Inline OPEN SINGLE FOOD TRUCK (e.g.Shave Ice) – $350
20x10 Corner OPEN SINGLE FOOD TRUCK (e.g.Shave Ice) – $400
FOOD COURT Only – 15 X 10 OPEN ENTRÉE – $450
FOOD COURT 15 X 10 - CORNER OPEN ENTRÉE FOOD - $500
FOOD COURT Only – 20 X 10 OPEN ENTRÉE FOOD – $550
FOOD COURT 20 X 10 - CORNER OPEN ENTRÉE FOOD - $600
STREET FOOD Only - 10x10 Inline OPEN ENTREE FOOD – $400
STREET FOOD Only - 10x10 Corner OPEN ENTREE FOOD) – $450
STREET FOOD Only - 20x10 Inline OPEN ENTREE FOOD – $550
STREET FOOD Only - 20x10 Corner OPEN ENTREE – $600

Event Schedule

May 24
SUNDAY
8:00am – 6:00pm

Demographics

Located just seven miles inland from the Pacific Ocean in northern San Diego County, the City of Vista has a perfect mild Mediterranean climate - thus earning it's nickname of a "Climactic Wonderland". Residents enjoy a wide range of year-round outdoor activities in a setting of gentle rolling hills and pleasant rural surroundings. Vista is approximately 19 square miles with a population of 101,987.

Female/Male Gender Split

48.9 %51.1 %

Amenities

Trash Service
Electricity


Past or Current Sponsors and Vendors

Previous Year Total Exhibitors, Vendors and Sponsors: 450

Tri-City Medical Center, Tough Turtle Turf, Quiet Cool, Window World


Special Notes

**NO PAYMENT IS PROCESSED UNTIL APPLICATION ACCEPTED BY FESTIVAL MANAGER.** All Vista Chamber members receive 25% discount on booth fees. Standard exhibitor booth space is 10' frontage by 10 ' depth – no discount for double booths. Exhibitor provides all display items (canopy, table, chairs, shelving, etc.) Vendor booths display along each curbside. Food Court booth spaces are either 15'x10' or 20'x10'. Street Food booths are either 20’x10’ or 10’x10’. 2-sided corner booths – add’l $50. For a booth on Main St. - $35 upgrade fee/for electrical - $75 upgrade fee. These can only be selected as add-ons after you have placed your order. Michigan Ave Booths – 20% discount. Half-depth Broadway sidewalk booths (13’ x 5’ - 6 total) - 35% discount. Vendors - please scroll through entire booth listing in order to select the correct booth description for your business.


Prohibited Categories

Cannabis
Adult Entertainment
Tobacco
Beer/Wine

Event Terms and Cancellation Policy