WHO WE ARE
Experience-driven Vision and Empathy
EventHub helps events to increase sponsorship revenue and save money managing sponsors. Our Co-founders Michael and Jamie have spent a collective 20+ years in the events industry. Their experience spans managing nationwide sponsorship activations for global brands across sporting events, festivals, fairs, and expos — to producing entire festivals — and everything in between. They came to two major realizations about event sponsorship: That it should be easier for events and sponsors (vendors included) to match with one another, and it should be easier for events to manage their partnerships once a match has been made. These core beliefs comprise the backbone of our sponsorship platform.
When Covid came along, our team realized the need for sponsorship-integrated virtual event programming, and quickly adapted to the challenge by creating a virtual expo. Our virtual expo has been used by everyone from the world’s largest races and non-profits, to famous musicians, to some phenomenal community-based charity groups for fundraising events. Whatever the future holds for the events industry (and we think we have a good idea), we’ll be there to help events maximize their sponsorship revenue while keeping their bandwidth free for what matters most: creating amazing experiences for their attendees.
Michael Bleau (he/him)
CEO and Co-founder
As Co-founder and CEO, Michael works with hundreds of endurance races, fairs, festivals, and expos nationwide. Prior to this, Michael accumulated over a decade of experience as a brand sponsorship manager and festival organizer. Before becoming ingrained in the live event industry, Michael had stops at Lionsgate Entertainment and cloud analytics powerhouse Applied Predictive Technologies. Off the clock, three things he loves are Scuba diving, Philadelphia Eagles football, and superhero movies!
Jamie Nassar (she/her)
COO and Co-founder
Jamie has over 15 years’ experience working with many of the largest brands and events in the US. Prior to founding EventHub, Jamie was constantly jet-setting and touring through major markets around the country as a live event sponsorship producer. In her downtime, three things she loves are outdoor adventuring, pizzerias and discovering new music!
Jerry Harrison (he/him)
For Jerry, code wrangling is just a passion that’s turned into a job. With over 15 years of remote-based development, he’s worked with everyone from US State DOTs, Mom-and-Pops, to early-stage startups. He’s devoted to building solutions that solve real problems affecting real people. His background in hospitality management helps him to engage with customers and employees on many levels. He’s a husband and father of two!
Melissa Cooney (she/her)
Vice President of Business Development
Melissa Cooney joins us after working in Sponsorship Sales for over 15 years. Over that time, she has sold marketing and sponsorship campaigns in Boston with the Red Sox, Patriots and Celtics by combining radio, digital and experiential assets. After running a few marathons (15!! with a 2:52 PR!) and competing in an Ironman, she knew she found her passion. After 5 years in Chicago at CARA (Chicago Area Runners Association), then 5 years owning her own consulting company connecting Brands and Events Nationally, she understands the needs EventHub has. She has created a name for herself within the Sports and Running Industry with a wide cast of partners, clients and strategic alliances and we couldn’t be happier to have her on the team.
Carla Calderon (she/her)
Director, Business Development
Carla joins the team with a diverse background as a business consultant and sales-marketing strategist with impactful experience in a variety of industries including retail, live events, F&B and SAAS. She previously worked for Intellitix before coming over to the sponsorship side of event tech. Carla is passionate about using a consultative approach to understand gaps and opportunities to develop action plans and exceed targets to ensure she’s solving real problems for customers. Outside of helping organizers put on better events, three things that fuel Carla are food, music and the ocean!
John Nolan (he/his)
John’s passion for helping people led him from the fitness industry to being a UX Researcher, and brought him to the EventHub team! He has worked with small tech start-ups, academia researchers, to larger companies. He believes that to have a great product means you have listened to, and championed, the users. You can expect to see emails asking for interviews from him as we continue to improve our platform. Fun fact – John has participated in over 200 endurance events, and plans to keep going.
Natalie Hummel (she/her)
Natalie lives in Birmingham, AL, where she received a B.A. in English from Birmingham-Southern College. She has had the privilege to work in several fields, including project coordinating and event coordinating. Using the COVID quarantine to her advantage, she pursued her love for technology and began attending Flatiron School for Software Engineering. After graduating, she landed at EventHub as their Quality Assurance Engineer, where her previous work experience has proven helpful. Natalie loves horror films, playing games with friends, and fostering kittens for Kitty Kat Haven and Rescue.